Utopia
Moira Utopia Diamond Daze Liquid Shadow ($8.50 for 0.1 oz.) is a medium red with subtle, warm undertones and a smooth, metallic sheen. This was one of the better-applying shades in the range!
- Opaque coverage
- Thin, more fluid consistency; slightly watery
- Could have applied more easily, best with a brush
- Once set, no creasing/fallout for 10 hours
FURTHER READING:
Formula Overview
for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop On the Fly (LE, $9.00).
- Tom Ford Beauty Cherry Smoke #4 (LE, ).
- Sydney Grace Flirty (Deep) (PiP, $6.25).
- Urban Decay Ego (LE, $19.00).
- Marc Jacobs Beauty Glittering (LE, ).
- ColourPop Burning Passion (LE, $4.50).
- Sephora Camellia (PiP, ).
- Persona Empowered (PiP, ).
- ColourPop 1966 (LE, $4.50).
- ColourPop Exo (LE, $6.00).
Formula Overview
$8.50/0.1 oz. – $85.00 Per Ounce
The formula is supposed to have “no fallout” and will not crease while “glid[ing] on effortlessly.” There did not seem to be a specific callout with respect to opacity, and the actual opacity ranged from sheer to more opaque with most being semi-sheer. The brand’s promotional swatches/demo images showed the shades as fully opaque in coverage, though.
The consistency was very watery initially; thin, fluid, and on the more watery side so that it was hard to apply the product evenly. I tried to use my fingertips but found that my fingertips seemed to absorb the formula and caused it to dry down faster, which turned it into a gummy consistency–this was even harder to manipulate and even out! I would recommend a larger, flat synthetic brush or the included doe-foot applicator.
I found the formula to be particularly difficult and inconsistent to work with, and I think it would be best for someone who would use the shades as a sheer wash of color and is not particularly concerned for a 100% perfect evenness or layered over another eyeshadow. They have some tremendous sparkle and shine, so I can see some people loving them for real-life use.
Once on, they were crease- and fade-resistant and did not have fallout for 10 hours, as they did fully dry down, but they easily removed with water.
Note: some shades contain plastic (PET) glitter.
Browse all of our Moira Diamond Daze Liquid Shadow swatches.
Ingredients
Water (Aqua), Mica, Glycerin, Phenoxyethanol, PVP, Polyacrylamide, C13-14 Isoalkane (C13-14 Isoparaffin), Laureth-7, MAY CONTAIN/PEUT CONTENIR/PUEDE CONTENER (+/-): Iron Oxides (CI 77491).
Disclaimer: Ingredient lists are as available by the brand (or retailer)
at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable
to the product you’re purchasing, or the brand or retailer’s website for the most up-to-date ingredient list.
Utopia
PPermanent. $8.50.
Mermaid Dream
Moira Mermaid Dream Diamond Daze Liquid Shadow ($8.50 for 0.1 oz.) is a blackened blue base with lighter, brighter blue and navy blue pearl throughout and faint violet micro-shimmer.
- Semi-opaque coverage
- Thin, more fluid consistency; slightly watery
- Harder to apply, best with a brush as it got gummy with fingertips
- Once set, no creasing/fallout for 10 hours
FURTHER READING:
Formula Overview
for details on general performance and characteristics (like scent).
Top Dupes
- LORAC Cobalt (LE, $19.00).
- Tom Ford Beauty Tempete Bleu (LE, $36.00).
- Melt Cosmetics Tipsy (LE, ).
- MAC Creel House (LE, $20.00).
- Too Faced Chill Out (LE, $16.00).
- Make Up For Ever D222 Night Blue (DC, $21.00).
- Dose of Colors A Moment (LE, ).
- Urban Decay Gamma Ray (DC, $20.00).
- ColourPop Lucid Dream (LE, $6.00).
- Sydney Grace Abyss (P, $6.25).
Formula Overview
$8.50/0.1 oz. – $85.00 Per Ounce
The formula is supposed to have “no fallout” and will not crease while “glid[ing] on effortlessly.” There did not seem to be a specific callout with respect to opacity, and the actual opacity ranged from sheer to more opaque with most being semi-sheer. The brand’s promotional swatches/demo images showed the shades as fully opaque in coverage, though.
The consistency was very watery initially; thin, fluid, and on the more watery side so that it was hard to apply the product evenly. I tried to use my fingertips but found that my fingertips seemed to absorb the formula and caused it to dry down faster, which turned it into a gummy consistency–this was even harder to manipulate and even out! I would recommend a larger, flat synthetic brush or the included doe-foot applicator.
I found the formula to be particularly difficult and inconsistent to work with, and I think it would be best for someone who would use the shades as a sheer wash of color and is not particularly concerned for a 100% perfect evenness or layered over another eyeshadow. They have some tremendous sparkle and shine, so I can see some people loving them for real-life use.
Once on, they were crease- and fade-resistant and did not have fallout for 10 hours, as they did fully dry down, but they easily removed with water.
Note: some shades contain plastic (PET) glitter.
Browse all of our Moira Diamond Daze Liquid Shadow swatches.
Ingredients
Water (Aqua), Calcium Sodium Borosilicate, Glycerin, Synthetic Fluorphlogopite, Phenoxyethanol, PVP, Tin Oxide, Polyacrylamide, C13-14 Isoalkane (C13-14 Isoparaffin), Laureth-7, MAY CONTAIN/PEUT CONTENIR/PUEDE CONTENER (+/-): Iron Oxides (CI 77499), Titanium Dioxide (CI 77891).
Disclaimer: Ingredient lists are as available by the brand (or retailer)
at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable
to the product you’re purchasing, or the brand or retailer’s website for the most up-to-date ingredient list.
Mermaid Dream
PPermanent. $8.50.
Buttercup
Moira Buttercup Diamond Daze Liquid Shadow ($8.50 for 0.1 oz.) is a deep, red-toned brown with subtle, warm undertones that came more from the fine, brighter copper pearl throughout.
- Semi-opaque coverage
- Thin, more fluid consistency; slightly watery
- Could have applied more easily, best with a brush
- Once set, no creasing/fallout for 10 hours
FURTHER READING:
Formula Overview
for details on general performance and characteristics (like scent).
Top Dupes
- Makeup Geek Supernatural (P, $12.00).
- Estee Lauder Black Nutmeg (LE, ).
- Urban Decay Roadie (LE, ).
- Too Faced Peach Pit (PiP, $16.00).
- LORAC Shadow (LE, $19.00).
- MAC Malibu Bronze (LE, $17.00).
- Sydney Grace Santa Cruz (PiP, $6.25).
- Melt Cosmetics Shmood (PiP, ).
- Urban Decay Off Duty (LE, $19.00).
- Tarte Speakeasy (LE, $14.00).
Formula Overview
$8.50/0.1 oz. – $85.00 Per Ounce
The formula is supposed to have “no fallout” and will not crease while “glid[ing] on effortlessly.” There did not seem to be a specific callout with respect to opacity, and the actual opacity ranged from sheer to more opaque with most being semi-sheer. The brand’s promotional swatches/demo images showed the shades as fully opaque in coverage, though.
The consistency was very watery initially; thin, fluid, and on the more watery side so that it was hard to apply the product evenly. I tried to use my fingertips but found that my fingertips seemed to absorb the formula and caused it to dry down faster, which turned it into a gummy consistency–this was even harder to manipulate and even out! I would recommend a larger, flat synthetic brush or the included doe-foot applicator.
I found the formula to be particularly difficult and inconsistent to work with, and I think it would be best for someone who would use the shades as a sheer wash of color and is not particularly concerned for a 100% perfect evenness or layered over another eyeshadow. They have some tremendous sparkle and shine, so I can see some people loving them for real-life use.
Once on, they were crease- and fade-resistant and did not have fallout for 10 hours, as they did fully dry down, but they easily removed with water.
Note: some shades contain plastic (PET) glitter.
Browse all of our Moira Diamond Daze Liquid Shadow swatches.
Ingredients
Water (Aqua), Synthetic Fluorphlogopite, Glycerin, Phenoxyethanol, PVP, Polyacrylamide, C13-14 Isoalkane (C13-14 Isoparaffin), Laureth-7, MAY CONTAIN/PEUT CONTENIR/PUEDE CONTENER(+/-): Iron Oxides (CI 77499), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491).
Disclaimer: Ingredient lists are as available by the brand (or retailer)
at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable
to the product you’re purchasing, or the brand or retailer’s website for the most up-to-date ingredient list.
Buttercup
PPermanent. $8.50.
Showpiece
Moira Showpiece Diamond Daze Liquid Shadow ($8.50 for 0.1 oz.) has a reddish-plum base with green-to-blue shifting pearl throughout.
- Semi-opaque coverage
- Thin, more fluid consistency; slightly watery
- Could have applied more easily, best with a brush
- Once set, no creasing/fallout for 10 hours
FURTHER READING:
Formula Overview
for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Noble (LE, $4.50).
- Glaminatrix Luna (PiP, $8.77).
- ColourPop Half Moon (P, $9.00).
- Pat McGrath Alien Moon (LE, $25.00).
- MAC Starry Night (P, $17.00).
- ColourPop Cosmic Ray (PiP, $4.50).
- Terra Moons Dark Matter (P, $6.25).
- MAC Humoresque (LE, $18.00).
- ColourPop Real (LE, $4.50).
- Natasha Denona Calypso Blue (05M) (PiP, $29.00).
Formula Overview
$8.50/0.1 oz. – $85.00 Per Ounce
The formula is supposed to have “no fallout” and will not crease while “glid[ing] on effortlessly.” There did not seem to be a specific callout with respect to opacity, and the actual opacity ranged from sheer to more opaque with most being semi-sheer. The brand’s promotional swatches/demo images showed the shades as fully opaque in coverage, though.
The consistency was very watery initially; thin, fluid, and on the more watery side so that it was hard to apply the product evenly. I tried to use my fingertips but found that my fingertips seemed to absorb the formula and caused it to dry down faster, which turned it into a gummy consistency–this was even harder to manipulate and even out! I would recommend a larger, flat synthetic brush or the included doe-foot applicator.
I found the formula to be particularly difficult and inconsistent to work with, and I think it would be best for someone who would use the shades as a sheer wash of color and is not particularly concerned for a 100% perfect evenness or layered over another eyeshadow. They have some tremendous sparkle and shine, so I can see some people loving them for real-life use.
Once on, they were crease- and fade-resistant and did not have fallout for 10 hours, as they did fully dry down, but they easily removed with water.
Note: some shades contain plastic (PET) glitter.
Browse all of our Moira Diamond Daze Liquid Shadow swatches.
Ingredients
Water (Aqua), Calcium Aluminum Borosilicate, Calcium Sodium Borosilicate , Glycerin, Mica, Phenoxyethanol, PVP, Tin Oxide, Polyacrylamide, C13-14 Isoalkane (C13-14 Isoparaffin), Laureth-7, MAY CONTAIN/PEUT CONTENIR/PUEDE CONTENER(+/-): Iron Oxides (CI 77491), Titanium Dioxide (CI 77891).
Disclaimer: Ingredient lists are as available by the brand (or retailer)
at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable
to the product you’re purchasing, or the brand or retailer’s website for the most up-to-date ingredient list.
Showpiece
PPermanent. $8.50.
Moira Utopia Diamond Daze Liquid Shadow
Moira Utopia Diamond Daze Liquid Shadow
Moira Mermaid Dream Diamond Daze Liquid Shadow
Moira Mermaid Dream Diamond Daze Liquid Shadow
Moira Buttercup Diamond Daze Liquid Shadow
Moira Buttercup Diamond Daze Liquid Shadow
Moira Showpiece Diamond Daze Liquid Shadow
Moira Showpiece Diamond Daze Liquid Shadow
Moira Utopia Diamond Daze Liquid Shadow
Moira Utopia Diamond Daze Liquid Shadow
Moira Mermaid Dream Diamond Daze Liquid Shadow
Moira Mermaid Dream Diamond Daze Liquid Shadow
Moira Buttercup Diamond Daze Liquid Shadow
Moira Buttercup Diamond Daze Liquid Shadow
Moira Showpiece Diamond Daze Liquid Shadow
Moira Showpiece Diamond Daze Liquid Shadow