Games Global, the powerful international distributor of games for online casinos, has announced the launch of Cash Splash, an exciting new tournament tool that is expected to bring fresh thrills to players from all over the world.

This new promotional mechanic will see Games Global offer big prizes across a wide range of tournaments and also feature prize drop promotions on its most popular casino games.

The new promotional tool is designed to increase player retention and reward loyalty as players will have the chance to win big prizes if they choose to enter tournaments on participating titles. Participants will be able to monitor their progress with the help of a live leaderboard, while the best players will grab the biggest prizes at the end of it all. Promotional prize drops on the other hand will surprise players as they will randomly trigger on any spin in certain games.

Moreover, in order to celebrate the launch of Cash Splash, Games Global has announced it will hold a grand tournament in December with prizes worth 500,000 euros. There are several casino operators participating in this tournament, including big names such as Betfred and ComeOn Group.

A Leader in Jackpot Products

Speaking about the new tournament tool, Andrew Booth, Chief Product Officer at Games Global, underlined that his company has a reputation for being “a leader in jackpot products” and added that the Cash Splash “goes hand-in-hand” with that reputation. “We firmly believe we have another winning innovation on our hands and are truly excited to splash the cash in the coming months,” Andrew Booth concluded.

Irina Mendeza, Director of Customer Experience at Games Global, added that the company’s main focus is on “enabling operators to shine” by “creating unforgettable experiences” for players. “There’s nothing more exciting” than offering people the chance to “get their hands on impressive cash prizes,” the Games Global executive added.

Games Global started out quite recently, in 2021, but already managed to become an international powerhouse in the iGaming industry. The company currently offers over 3,000 different games to casino operators, with content coming from over 50 partner studios from over 25 different countries. Games Global currently has agreements with over 900 different online casino brands from all around the world.

Source: “Games Global launches promotional tournament tool Cash Splash“. European Gaming. October 19, 2023.

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