Our Pure Global Beauty Awards Edit celebrates the world’s best in beauty. With a staggering 39 award-worthy, this edit is your ticket to the brightest and boldest products of 2024. From beloved classics to trailblazing new arrivals, get ready to be wowed by this year’s lineup. Keep reading to get the inside scoop about each item!
Savaip® – Gel-to-Milk Cleanser
BEST NEW CLEANSER
Transforms into a creamy foam, gently removing makeup and impurities. Enriched with oat extract, allantoin, and lactic acid for a hydrated, balanced complexion.
Savaip® – Plump-Glow Milky Toner
BEST SKIN CARE ICON
Enhances your skin’s glow with a milky texture. Contains Wastar Lavender, glycerin, and panthenol for a revitalising, pampering experience.
Westlab – Balance Bath Salt
BEST NEW BATH AND SHOWER PRODUCT / BEST NATURAL AND ORGANIC ICON / BEST WELLNESS ICON
Proven to balance mind and body, this bath salt supports hormone balance, skin health, and relaxation. Features magnesium and a certified organic mood-boosting scent.
Anara Skincare – Radiance Moisturiser
BEST NEW MOISTURISER
Revitalises dull skin with vitamins and essential fatty acids. Hyaluronic acid hydrates, while bakuchiol and saffron firm and even out skin tone. Suitable for use on face, neck, and eye area.
Anara Skincare – Rejuvenating Eye & Face Serum
BEST NEW SERUM
Deeply hydrating serum with hyaluronic acid and glycerin. Bakuchiol and extracts like frankincense help reduce fine lines and pigmentation for a radiant complexion.
Yardley London – Gardenia & Cassis Eau de Toilette
BEST NEW FRAGRANCE
Inspired by diverse flowers, this fragrance blends cassis, fruit blossoms, creamy gardenia, and woody amber for a cocoon-like finish.
MAGNITONE – Bamboo Swipes
AWARD WORTHY BRAND
Reusable and eco-friendly, these microfiber pads remove makeup with just warm water. Soft and ideal for sensitive skin, they can be washed and reused thousands of times, eliminating the need for disposable cotton pads.
Ohanna Wonders Capo Shampoo Bars – Densité Shampoo Bar
BEST NEW HAIR AND SCALP PRODUCT
This nourishing shampoo bar adds body and lift to fine hair, with bergamot extract for a delightful fragrance.
Ohanna Wonders Capo Shampoo Bars – Argan Shampoo Bar
BEST NEW HAIR AND SCALP PRODUCT
Packed with coconut and argan oils, this bar hydrates, moisturises, and cleanses hair, while cocoa butter reduces frizz.
Ohanna Wonders Capo Shampoo Bars – Recovery Shampoo Bar
BEST NEW HAIR AND SCALP PRODUCT
A 2-in-1 bar designed to remove salt and chlorine after swimming, leaving hair light and lustrous.
BOLDIFY – Hairline Powder – Dark Brown
BEST NEW HAIR AND SCALP PRODUCT
Instantly transforms sparse areas and root regrowth with water-resistant powder. Infused with conditioning squalane, it offers a natural finish with a built-in mirror and applicator puff for convenience.
Matis Paris – Nutri CC
BEST NEW COMPLEXION PRODUCT
This illuminating CC cream unifies the complexion with encapsulated pigments and adapts to all skin tones. The lightweight formula provides an even skin texture and sun protection with SPF 10.
AB BIO – Absolute Youth Cream
BEST NEW NATURAL BEAUTY PRODUCT
Formulated with Japanese nanotechnology, this cream boosts metabolism, lymphatic drainage, and blood flow. Reduces wrinkles by 40% in 28 days, improving radiance, elasticity, and hydration.
GinGingers – Apple Cider Vinegar Gel
BEST NEW NATURAL BEAUTY PRODUCT
A multi-tasking gel that supports pH balance, tones, exfoliates, and targets skin issues. Made with cold-processed ingredients, it’s eco-friendly, antibacterial, and vegan.
Fudge Professional – Clean Blonde Damage Rewind Shampoo
BEST HAIR CARE ICON
This purple shampoo neutralises brassy tones and strengthens hair with Opti-PLEX Technology, making it 90% stronger and 10 times smoother. Infused with a long-lasting fragrance.
Sheen’s Botanicals – Toning and Restorative Abdomen Cream
BEST NEW INDIE BRAND
Designed for post-pregnancy, this cream restores skin elasticity with botanicals, hyaluronic acid, collagen, and vitamin E, offering a soft, light texture.
Donna May London – Lip & Cheek Pencil – Blue Red
BEST NEW LIP PRODUCT
A flattering red that suits all skin tones, this pencil makes it easy to achieve the perfect red lip.
Donna May London – Lip & Cheek Pencil – Orange Red
BEST NEW LIP PRODUCT
This versatile pencil delivers a striking orange-red shade that enhances every skin tone, perfect for both lips and cheeks.
Almora Botanica – Serum for Fine Lines
BEST NEW SERUM
This serum smooths fine lines and wrinkles, deeply hydrating and protecting the skin with a blend of seven natural oils and adaptogens.
Tilk! – Adore Me DÉCOLLETÉ CREAM
BEST NEW BODY CARE PRODUCT
Rich in alfalfa and bakuchiol, this cream cares for the delicate décolleté area, reducing fine lines and supporting natural skin renewal.
MORAL – Radiant Blend Serum
BEST NEW SERUM
A lightweight, fragrance-free serum that provides deep hydration, plumps skin, and improves tone and texture with BRC-5 technology.
CellCosmet – CellLift Serum
BEST NEW SERUM
This award-winning serum revitalises and firms skin with CytoPep cellular extracts, reducing fine lines and enhancing texture for a youthful glow.
MOONEILA – Her Majesty Lotion
BEST NEW NATURAL BEAUTY PRODUCT
Infused with platinum, this lotion boosts moisture and firmness with 5% niacinamide for a bright, supple complexion.
Harrogate Organics – Natural Repair Magnesium Oil Spray
BEST WELLNESS ICON
Award-winning spray with magnesium chloride from the Zechstein Sea, it supports muscle function, mood, sleep, and overall health.
Dr Organic – Ageless Overnight Recovery Oil
BEST NEW NATURAL BEAUTY PRODUCT
This facial oil hydrates deeply overnight with organic seaweed and marine extracts, leaving skin softer, smoother, and plumper by morning.
Philip Kingsley – Elasticizer
BEST HAIR CARE ICON
This hair mask restores elasticity and reduces breakage with nourishing ingredients like Hydrolyzed Elastin and Olive Oil. Fragrance-free.
So…? – Paris Romance Body Mist
BEST NEW FRAGRANCE
Capture the essence of Paris with this mist, featuring floral pink pepper and mandarin top notes, a spicy orange blossom heart, and a woody cedarwood and musk base.
MUA – Metamorphosis Colour Changing Lip & Cheek Oil
BEST NEW LIP PRODUCT
Adapts to your skin’s pH, turning into a perfect flushed pink. Enriched with jojoba oil and vitamin E, it nourishes while adding a natural tint.
Manucurist – Active Glow – Raspberry
BEST NEW HAND, FOOT OR NAIL PRODUCT
This colour-care hybrid perfects and nourishes nails with a rosy glow, regenerating them in one step.
Delavie – Aeonia Age Defying Serum
AWARD WORTHY BRAND
Using Certified Space Technology, this serum restores moisture and reduces signs of ageing like fine lines and dark spots, suitable for all skin types.
NailKind – Plumping Top Coat
BEST NEW HAND, FOOT OR NAIL PRODUCT
Achieve a gel-like shine and plumped look with this top coat, enhancing your mani with a single coat for a smooth, protected finish.
NailKind – Natural Nail Wear – Pillow Talk
BEST NEW HAND, FOOT OR NAIL PRODUCT
A delicate pink that’s easy to apply, this cruelty-free, vegan polish is kind to nails and quick-drying.
Forest Beauty – 24k Gold and Collagen Lifting Mask
BEST SKIN CARE ICON
A biodegradable mask with 24k gold, collagen, Q10, and French oat extract, designed for a radiant complexion and firm skin.
Forest Beauty – Kombucha Treatment Mask
BEST NEW FACE MASK OR EXFOLIATOR
This lightweight, biodegradable mask offers deep absorption with tea polyphenols and kombucha extract, balancing and brightening skin.
Freshwipes – Intimate Wipes (Unscented)
BEST NEW SEXUAL OR INTIMATE CARE PRODUCT
Gentle and effective, these antibacterial wipes are designed for intimate areas, protecting against bacteria and reducing irritation.
Aetās – The Cleanser
BEST NEW CLEANSER
A gentle cleanser with macadamia and argan oils that removes impurities and moisturises. Contains ceramide-like amino acids for deep pore cleansing.
Aetās – The Moisturizer
BEST NEW MOISTURISER
An ultra-hydrating shield that penetrates rapidly to keep skin soft, supple, and smooth, forming an instant veil upon application.
Aetās – The Lotion
BEST NEW SERUM
A fast-absorbing lotion that delivers moisture and nutrients throughout the skin, leaving it hydrated, firm, and radiant.
BOLDIFY – Hairline Powder – Dark Blonde
BEST NEW HAIR AND SCALP PRODUCT
Instantly conceals sparse areas and root regrowth with water-resistant powder, offering a natural finish with a built-in mirror and applicator.
Choose 6 products from an incredible lineup of award-worthy items and create your own edit worth up to £200. The best part? Unlimited edits! SHOP HERE.
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